Matova is a creative and growth studio. We handle the strategy, the identity, the marketing, and the website or app that brings it together, so you are not managing five separate vendors who never talk to each other.
Make. Move. Matter.
Make.We build the foundations: the strategy, the name, the look, the website.
Move.We get it in front of the right people: content, campaigns, search and ads.
Matter.We measure what works, cut what does not, and keep you growing.
Because one team handles strategy, brand, marketing and the build, nothing gets lost between vendors. The research behind your plan shapes your logo, your logo shapes your website, and your website is built to be found in search and to convert the traffic your campaigns send it.
Make
Strategy and business planning
The thinking before the making: where the opportunity is, who it is for, and what it takes to win.
Strategy sprints and strategic briefs
Business plans with financial models
Market and competitor research
Offer design and value-based pricing
Idea pressure-testing
How we do it. We start with evidence, not opinions. We study your market, your competitors and your live presence, model the numbers, then stress-test the plan from five angles before we recommend it.
Make
Brand creation and identity
Names, logos and identity systems that feel inevitable once you see them.
Naming, with cross-market checks
Logo concepts and final logo suites
Full identity: palette, type, voice, vocabulary
Brand guidelines
Brand audits and refreshes
How we do it. Every identity starts from positioning, so the look says the same thing as the strategy. You get several distinct concepts with the reasoning behind each, then we refine one into a full system with rules your team can follow.
Make
Websites: new builds and redesigns
Fast, mobile-first sites built to convert, from landing pages to full storefronts, plus redesigns of sites that already exist.
Website redesigns
Website audits and redesign plans
Landing pages
Business websites
E-commerce storefronts
Premium animated sites
Care plans, domains and launch
How we do it. For a redesign we audit your current site first: what to keep, what to fix, and what is costing you customers. For new sites we plan the pages around the actions you want visitors to take. Either way you review a working design, not a static mockup, before launch. See recent redesigns
Make
Apps and digital products
From idea to clickable prototype to a working first version.
Product specs and build briefs
App design and clickable prototypes
MVP web apps
Mobile apps (iOS and React Native)
Accessibility audits
App store optimization
How we do it. We define the smallest version worth building, design it screen by screen, and let you click through it before development starts. The build then follows a written spec, so scope stays predictable.
Move
Marketing strategy and campaigns
Plans with dates, owners and numbers attached, built around what the data says is working.
90-day marketing plans
Seasonal and launch campaigns
Launch plans (product, event, release)
Email marketing sequences
Marketing psychology and messaging
How we do it. We audit what you already have, find where attention is actually coming from, and build a plan around it, sequenced week by week with KPIs so you can see what is earning its keep.
Move
Content and social media
A steady stream of on-brand content that sounds like a person, not a template.
Social media audits and management
Content calendars
Carousels, posts and short-form scripts
Blog articles and newsletters
Website, bio and about-page copy
YouTube packages: outlines, titles, thumbnails
How we do it. We build a content engine: a few recurring formats that fit your audience, a calendar to feed them, and one long piece turned into many posts. Every draft gets a human-voice pass before you see it.
Move
Video, photo and visual production
Ads, product imagery and graphics produced in days, not weeks.
15-second video ads
Product photoshoots
Software and app promo videos
Infographics and explainer graphics
Thumbnails and social graphics
How we do it. We storyboard first and check in with you at each key decision (concept, casting, final storyboard) before anything is rendered, so production money only goes into ideas you have approved.
Move
SEO and AI search visibility
Be the answer on Google and inside ChatGPT, Perplexity and Google's AI Overviews.
SEO and AI search audits
Local SEO and Google Business Profile
Schema markup and llms.txt
Content built to be cited by AI assistants
Ongoing search upkeep
How we do it. We audit your site the way both search engines and AI assistants read it, then test real questions your customers ask to see whether you show up. You get a score, the gaps, and the fixes in priority order.
Move
Paid advertising
Spend that is planned, tracked and justified, across 12 ad platforms.
Ad account audits
Campaign strategy and budgets
Campaign builds
Ad creative and copy variations
Ongoing management and optimization
How we do it. We check your tracking first, because ads without measurement are guesses. Then we plan budgets against what a customer is worth to you, build the campaigns, and test creative continuously. Nothing goes live without your sign-off.
Matter
Sales and growth enablement
Tools that turn attention into signed clients and keep them.
Lead scoring and prospect lists
Outreach sequences
Proposals and statements of work
Sales scripts and objection handling
Customer retention plans
How we do it. We define who your best buyer is, find and score real prospects against that, and write the outreach, the proposal and the conversation, so every step from first message to signature is ready.
Matter
Analytics and reporting
Know what is working, in numbers, every month.
Tracking setup (analytics and ad pixels)
Performance reports
Live dashboards
A/B test design
How we do it. We install the tracking, decide which few numbers matter, and report them in plain language with a recommendation attached, not a data dump.
Evidence first. Then we make things.
ListenA short questionnaire and a call. We confirm the facts about you and agree on exactly what you will receive.
ResearchWe study your market, competitors, current website and social presence, and whether AI assistants like ChatGPT mention you.
MakeWe build the plan, brand, content, site or app, checking in at the key decisions so nothing surprises you.
CheckEvery number is recalculated, every claim is verified, every page is reviewed on screen before it reaches you.
Launch and growWe deliver, launch with your approval, and measure results so the next move is based on data.
Matova pairs experienced strategic direction with AI-powered research and production. Work that takes a traditional agency weeks, we can do in days. The time saved goes into more research and more options for you, and our prices reflect it. A person directs every project and reviews everything before you see it.
Who we work with
Individuals and creatorsArtists, producers, coaches, speakers, personal brands
Small business1 to 20 people; local, online or owner-led
Growing business20 to 200 people, multi-location or scaling fast
Enterprise and institutions200+ people, universities, multi-brand
Nonprofits and community organizations are welcome at a reduced rate.
Questions, answered plainly
What does Matova do?
Matova is a creative and growth studio. One team handles strategy, brand identity, marketing, content, video, SEO and AI search visibility, paid ads, websites and apps, so you are not managing five separate vendors who never talk to each other.
Who does Matova work with?
Individuals and creators (artists, producers, coaches, speakers), small businesses of 1 to 20 people, growing businesses of 20 to 200, and enterprises and institutions of 200 or more, including universities and multi-brand companies. Nonprofits and community organizations are welcome at a reduced rate.
How do I start a project with Matova?
Email [email protected] or [email protected], or use Request a Snapshot, and tell us what you are building. We will look at how your brand shows up today and come back with the next move.
What is AI search visibility?
AI search visibility, also called generative engine optimization (GEO), is how often assistants like ChatGPT, Perplexity, Gemini and Google AI Overviews mention and cite your business when people ask them questions. We audit your site the way both search engines and AI assistants read it, test real customer questions, and close the gaps with schema markup, llms.txt and content written to be cited.
Does Matova redesign existing websites?
Yes. We audit the current site first to decide what to keep, what to fix and what is costing you customers. You review a working design, not a static mockup, before launch.
How does a Matova project work?
Five steps: Listen, Research, Make, Check, Launch and grow. You always know what is happening, what is next, and what we need from you.
How does Matova use AI?
We pair experienced strategic direction with AI-powered research and production, so work that takes a traditional agency weeks can be done in days. The time saved goes into more research and more options for you. A person directs every project and reviews everything before you see it.
Can Matova support a business after launch?
Yes. Ongoing work includes search upkeep, content, ad management and optimization, website care plans, and monthly reporting in plain language with a recommendation attached.